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News2020-03-18T18:23:46+00:00

What is the Better Advertising Platform During the Covid Pandemic, Google or Facebook?

All of us, both business owners and agency owners, are faced with several questions during these uncertain times and planning for what lies ahead can be a challenge.  On a daily basis, you agency and [...]

Google Adwords Basics…You Have to Start Someplace

How does Adwords work? It’s complicated, and a common question, especially for small business owners thinking about trying Adwords for the first time. Even businesses with Adwords experience continue to find themselves asking that same [...]

KPIs for Google Adwords Campaigns – The Exciting Stuff!!

In an earlier blog post we touched on marketing KPIs in general and looked at digital marketing KPIs, more specifically.  With this post we’ll sharpen our focus a little further and talk about KPIs for [...]

What’s a Good CTR for Paid Advertising Using Adwords? That Depends.

The Question is a Common One When we engage with a client who is new to paid search or as they become more comfortable with Adwords, the question about CTR (click through rates) and other [...]

Google Local Services Has Arrived in the Minneapolis Market

Big Changes for Local Marketing in Minneapolis Google has rolled out their Local Marketing program in the Minneapolis market and it's very possible that it will change the local marketing game in a big way [...]

Interview with AdHive Project Co-Founder, Dmitry Malyanov

Video Interview with the Adhive Project Here's another installment of our ongoing exploration of Adtech, Martech and digital content projects that are building on the blockchain and leveraging decentralized models.  In this episode, I sit [...]

Live Interview with Brave Browser & Basic Attention Token (BAT)

Had a great interview with Luke from the core team at Brave Browser and Basic Attention token.  View the full interview below as we discuss how Brave/BAT is attempting to tackle some of the inefficiencies [...]

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